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1. Northern Trail Outfitters (NTO) is releasing a new "Track-My-Hike" feature to their mobile app that allows users to track their hiking paths and distance as well as send emergency alerts in case they do not respond for a specific period.
This data is stored and visible from both the mobile app and on their profile in the web store. They expect up to 10,000 users to use this feature per month, with data points being tracked every minute over the average hiking period of 8 hours. 3 Which solution is appropriate for hosting this kind of data?
A) Service Cloud solution using Platform Events
B) Custom solution using Heroku and Postgres
C) Service Cloud solution using Big Objects
D) B2C Commerce solution using Custom Objects
2. A global merchant plans to use B2C Commerce, Service Cloud, and Marketing Cloud to support the shopper experience. They also plan on using Marketing Cloud Connect to integrate Service and Marketing Clouds and the Service Cloud Connector for B2C Commerce. The customers will receive SMS messages through Mobile Connect. One of the key requirements is to enable consent and profile management across the clouds.
Which two recommendations should a Solution Architect make as part of the solution?
Choose 2 answers
A) Service Cloud profile data can be configured to sync to the Marketing Cloud profile center
B) Shopper consent in B2C storefronts will sync to Service Cloud when person accounts are used
C) SMS opt-in will sync with Service Cloud when contact ID is the subscriber key in Marketing Cloud
D) Profile changes in B2C Commerce will sync to Service Cloud when person accounts are used
3. Universal Containers has an existing loyalty program that rewards its customers for purchases and frequent shopping with points that can be redeemed in store or online. They want to transform their existing loyalty program by investing in tools like Marketing Cloud, Salesforce Loyally Management and COP- They want to start segmenting their most loyal customers based or their online engagement and purchase history.
Which three actions should a Solution Architect recommend they consider taking with the tools they are investing In?
Choose 3 answers
A) Curate tiered experiences in Loyalty Management
B) Curate tiered experiences in Marketing Cloud
C) Create Journeys by tiers in Marketing Cloud
D) Segment Individuals within CDP C.Q Segment Journeys within CDP
4. Northern Trail Outfitters (NTO) has been using B2C Commerce and Service cloud for the past year and wants to take the next step in its customer experience by implementing Marketing Cloud. NTO is focusing on email for the foreseeable future and wants all transactional messages-such as password reset and order confirmations-to go through Marketing Cloud rather than B2C Commerce.
Which three actions should a Solution Architect recommend to enable this functionality?
Choose 3 answers
A) Implement a server-side API callout in B2C Commerce for each of the required emails.
B) Configure a Transactional Messaging API in Marketing Cloud and use a transactional send classification for each of the required emails.
C) Configure an API event in Process Builder along with an Email Activity with a transactional send classification.
D) Configure API integration credentials in Marketing Cloud to enable B2C Commerce to call Marketing Cloud.
E) Implement a client-side API callout in B2C Commerce for each of the required emails.
5. A company wants to use Marketing Cloud to send customer electronic receipts that originate from its point of sale (POS) system. The company has a need for the receipt to be sent no more than 10 minutes after purchase and would like to track all email sends that are being placed to that customer, The Marketing Cloud Contact Key should be the Service Cloud Contact ID.
What solution should a Solution Architect recommend to achieve this need?
A) Make an API call from the POS to Marketing Cloud to send the electronic receipt and then call Service Cloud to add the customer if they do not exist. Use an automation in Marketing Cloud nightly to remove any duplicate contacts that may be introduced with Marketing Cloud Connect.
B) Make an API call from the POS to Marketing Cloud te send the electronic receipt. No call is required to Service Cloud to fetch the Contact IO as this information is already available at the POS.
C) Make an API call from the POS to Service Cloud to retrieve the Service Cloud Contact ID. If the customer does not exist, submit a POST to Service Cloud to create the Contact ID, then send the Contact ID to Marketing Cloud via an API to send the electronic receipt.
D) Make an API call from the POS to Service Cloud to add the customer if they do not exist; leverage a custom object to send details to Marketing Cloud via Marketing Cloud Connect and synchronized data sources to send the electronic receipt.
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: C,D | Question # 3 Answer: A,B,C | Question # 4 Answer: A,B,D | Question # 5 Answer: B |
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