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Salesforce MC-202 exam dumps - Salesforce Certified Marketing Cloud Email Specialist
- Exam Code: MC-202
- Exam Name: Salesforce Certified Marketing Cloud Email Specialist
- Updated: Oct 11, 2026 Q & A: 162 Questions and Answers
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Salesforce MC-202 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Email Marketing Best Practices | - Compliance (CAN-SPAM, GDPR concepts) - List hygiene and engagement strategies - Email deliverability fundamentals |
| Content Creation and Delivery | - Email Studio and content builder usage - Templates and AMPscript basics - Dynamic content and personalization |
| Subscriber and Data Management | - Data import, segmentation, and contact management - Subscription management and preferences - Subscriber lifecycle and data extensions |
| Marketing Automation and Journeys | - Automation Studio concepts - Journey Builder fundamentals |
| Reporting and Analytics | - Email performance metrics - Tracking and reporting tools |
Salesforce Certified Marketing Cloud Email Specialist Sample Questions:
Question #1
A marketer has been asked to collect corner information using Marketing Cloud for users obtained from social channels for future mailing.
What shouldthe marketer do to accomplish this?
- A. Use Journey Builder to build an audience using Ad Studio.
- B. Web Studio to capture Query parameters from social media link.
- C. Use an interactive form from email Studio to collect this information
Correct Answer: B 🗳️
Explanation: Only visible for FreeDumps members. You can sign-up / login (it's free).
Question #2
After receiving approval from their team, a marketer scheduled a promotional email tend. After the send was scheduled arid the team was notified, they received additional feedback which called for edits to the email copy.
Where should the marketer cancel the send?
- A. Pending tab in Content Builder
- B. Overview tab in email Studio
- C. Tracking tab in Journey Bulkier
Correct Answer: B 🗳️
Explanation: Only visible for FreeDumps members. You can sign-up / login (it's free).
Question #3
Northern Trail Outfitters uses an automation to process and report sales agents'weekly data extensions. All sales agents' data is needed for the automation's created report to be correct. Some agents have not been creating their data extensions in time.
Which step prevents the automation from completing the automation instance and delivering an inaccurate report?
- A. Wait Activity
- B. Verification Activity
- C. Data Extract Activity
Correct Answer: B 🗳️
Explanation: Only visible for FreeDumps members. You can sign-up / login (it's free).
Question #4
Northern Trail Outfitters (NTO) wants to manager subscriber preferences at the communication theme level.
NTO'S subscribers are stored in data extensions.
Which Marketing Cloud feature should be used to achieve this?
- A. Journey Builder Sends
- B. Publication Lists
- C. List Unsubscribes
Correct Answer: B 🗳️
Explanation: Only visible for FreeDumps members. You can sign-up / login (it's free).
Question #5
Northern Trail Outfitters (NTO) has noticed a decrease in open rate across all email campaigns. NTO is concerned its sender reputation may have been negatively impacted by a recent import of subscribers.
Which metric should be analyzed as a possible indicator of bad sender reputation?
- A. Send volume
- B. Block bounces
- C. Click rate
Correct Answer: B 🗳️
Explanation: Only visible for FreeDumps members. You can sign-up / login (it's free).
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