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Salesforce MCAE-Con-201 exam dumps - Salesforce Certified Marketing Cloud Account Engagement Consultant
- Exam Code: MCAE-Con-201
- Exam Name: Salesforce Certified Marketing Cloud Account Engagement Consultant
- Updated: Sep 11, 2026 Q & A: 261 Questions and Answers
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Salesforce MCAE-Con-201 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Reporting and Analytics | - Performance Measurement
|
| Account Engagement Administration | - Configuration and Setup
|
| Marketing Automation | - Engagement Programs
|
| Maintenance and Best Practices | - System Optimization
|
| Email Marketing | - Email Creation and Delivery
|
| Prospect Management | - Data Model and Segmentation
|
Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:
Question #1
LenoxSoft has purchased a list of prospects and wants to send emails to those prospects in Marketing Cloud Account Engagement immediately. What is the correct way to handle this?
- A. Run a permissions pass on the purchased lists to get permission quickly before sending them a marketing email.
- B. Have LenoxSoft split their purchased list into multiple sends so as to not affect the IP's reputation.
- C. Recommend that they must receive explicit permission from those prospects on the purchased list before they can upload that prospect list into Marketing Cloud Account Engagement.
- D. Recommend that it is okay to send to purchased lists in Marketing Cloud Account Engagement.
Answer: C
Question #2
Which one is Marketing Cloud Account Engagement Event Connector
- A. Eventbrite
- B. Eventor
- C. TheEvents
- D. EventMe
Answer: A
Question #3
A Marketing Cloud Account Engagement administrator just created scoring categories for each product line.
Assets from Folder A are aligned to Scoring Category A, and assets from Folder B are aligned to Scoring Category B.
What action should the admin take to ensure the sales team can view this new category score for each lead or contact?
- A. Add the Marketing Cloud Account Engagement Category Score related list to the lead and contact page layouts in Salesforce.
- B. Assign the Marketing Cloud Account Engagement Category Scoring permission set to the sales user's profile in Salesforce.
- C. Share both Folder A and Folder B with the sales users" records in Marketing Cloud Account Engagement.
- D. Replace the Score field with Category Score fields on lead and contact page layouts in Salesforce.
Answer: A
Question #4
LenoxSoft finds that prospects are unsubscribing from emails, but they wants to make sure the prospects are intending to unsubscribe from all emails and it isn't a mistake.
What should be implemented?
- A. Opting out a prospect is irreversible. A solution to confirm the opt out or opt prospects back in cannot be implemented.
- B. Set up a Marketing Cloud Account Engagement template for the automated resubscribe feature to have an email sent to allow opted out prospects to opt back in.
- C. Create a completion action to assign a task to the Assigned User to make a phone call to ensure the prospect intended to unsubscribe.
- D. Opt prospects back in only if they have interacted with other marketing content and have a Marketing Cloud Account Engagement score greater than 10 using an automation rule.
Answer: B
Question #5
LenoxSoft is considering moving from a shared IP address to a dedicated IP address.
What requirement would support advising them to move to a dedicated IP?
- A. LenoxSoft sending more than 100,000 emails a month
- B. LenoxSoft sending a quarterly emails to 100,000 prospects
- C. LenoxSoft's database growing by 500,000 prospects
- D. LenoxSoft creating 20 new Engagement Programs
Answer: A
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