About Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional : AP-214 Exam Questions

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Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. Globex Supermarkets are setting up Beacons in their stores, and set up one beacon in the produce section, and another in the deli section. Why should they lower the Transmit Power setting on the beacons?

A) So that even devices with Push Notifications turned off can receive messages triggered by the beacons
B) So that even devices with Bluetooth turned off can receive messages triggered by the beacons
C) It prevents both the produce message and the deli message from being triggered in both places
D) They should always be set to High Transmit Power setting

2. You are getting an error while trying to make an inbox message as inactive. What could be the possible reason.

A) The message is already scheduled/active
B) Some automation activity is using the inbox message
C) The message has already been sent. (once started to send cannot mark as inactive)

3. Select features Einstein content selection, Select 2

A) Uses open time email content
B) Content selection based on business rules

4. A deployment specialist sends an Inbox message to your customer audience "Loyalty Program". The next week, they send a message to the same audience using the Replace Inbox feature, but now that audience has some members that no longer exist. What is the expected outcome?

A) All users receive the new message, but only if they're read the first message
B) The new message replaces the first message for every user who received the first message, regardless if they still exist in the audience or not
C) The new message replaces the first message only for users who no longer exist in the audience
D) The new message replaces the first message, and for users who no longer exist in the audience, the first message is deleted from the user's inbox

5. What three reasons explain why an SMS message may fail to reach a mobile device?

A) The user is out of range of cellular networks
B) The mobile device has a low battery.
C) The number used to send the SMS was a landline
D) The mobile device is powered off
E) The user is currently on a call.

Solutions: